Unlocking Regenerative Organic Certified® Market Growth with Dr. Bronner's
Information
Why is regenerative organic the fastest-growing segment in natural foods today? Consumers are seeking ethically and environmentally conscious products now more than ever. Hear from Dr. Bronner's VP of Special Operations, Gero Leson, on building and scaling a global Regenerative Organic Certified® (ROC) supply chain. Learn why ROC is the gold standard for climate-friendly farming, uniquely integrating soil health and carbon sequestration practices with essential social fairness and fair compensation for farmers. Join Dr. Bronner's Brand Manager, Sara Tajik, for best practices on marketing ROC across in-store and digital platforms, as well as success stories from collaborating with retailers, industry allies, and consumers. Dr. Bronner’s Director of Sales, Gina Coccari, will detail strategies for educating retail partners on ROC to drive sales and scale product distribution. This presentation will include discussion opportunities for brands, suppliers, and retailers interested in integrating ROC into their business.
